10 Things to Consider Before Hiring a Social Media Manager

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So, you’re thinking of a hiring a social media manager? With buzz words like “strategy” and “social media” flying around these days, I thought I’d clear out the clutter and provide some guidance on what to look for and who to hire. It’s necessary to start off by stating the difference between a social media …

Sharing Stories: Instagram vs Snapchat

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Earlier this month, Instagram announced its newest feature: Instagram Stories. Like Snapchat Stories, Instagram’s new feature allows users to post photos and videos that have a lifespan of 24-hours. For marketing professionals, the question of where brands need to have a presence and spend time emerges. Here are some key takeaways to help you make …