Let’s Connect.
Strategic Marketing Leadership, When You Need It Most
If your business is ready to bring clarity, structure, and measurable growth to your marketing — let’s talk.
As a Fractional CMO, I work with founders, CEOs, and marketing teams to define strategy, lead execution, and build scalable marketing functions. Whether you’re seeking short-term leadership coverage, a long-term strategic partnership, or a roadmap to align your team, I’d love to explore how we can work together.
You can contact me through this page or send me an email directly at becca@kindleandslate.com. I look forward to hearing from you and will do my best to respond within 1-2 business days.
If you are a brand or agency looking to discuss partnerships and collaborations please click here.
My Story
I started my career in brand storytelling (digital strategy, PR + ghost writing for enterprise tech execs) and from there grew my skills in a more technical space. In my current consulting practice, I have spent the last 10+ years building and executing marketing strategies for Saas and ecommerce brands that drive growth at every stage of the funnel. Simply put, I take customer journeys and build out the appropriate touch points throughout that journey to nurture and convert audiences.
What sets me apart is my background in brand journalism and design thinking. Combined with my technical digital knowledge, I have learned to leverage a strong sense of empathy to build engaging brand strategies that impact demand, engagement and revenue.
My formal education includes a MA in Communications and Technology, and the Stanford LEAD Executive Business Program. I thrive in environments where I can play a key role in unifying all marketing functions (demand, product, content, PR, digital, channel and customer support) to drive results in audience engagement, revenue generation, client retention and brand growth.
I love rolling up my sleeves with humble, gritty people. I enjoy looking at the bigger picture and taking that to build tactical outcomes, including crafting strong customer-centric content and high-performance campaigns. I don’t shy away from hard things and I welcome opportunities to challenge myself.
